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Noël Group

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OVERVIEW

The Noël Group wanted to evolve the company’s 45-year-old logo to fit the direction of this multinational holding company. Originally designed by the founder, the mark also represents the family crest. By respecting its legacy, elements from the old mark were re-traced in a more modern style and incorporated into the new color palette.

SPECS

Client: Noël Group

Agency: Kelly MarCom

Services: Brand Evolution, Corporate Identity