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Also remember, Alonso Creative is now part of Jacob Tyler Creative Group!

Downtown Raleigh Alliance


After creating the new Downtown Raleigh brand, we were ready to bring this new image to the web. Planning and designing the new award winning, nationally recognized Downtown Raleigh site was no small task. We faced competition from many existing websites that conveyed the latest information, events and services the state capital offers. We were able to define many tools that make ours the go-to site. Along with SEO optimized development and a CMS for rapid information update, we also incorporated a mapping technology that displays parking information, places of interest and information about the different districts. With the launch of the new site, the number of online visitors increased from 20,000 to more than 300,000 per month.


Client: Downtown Raleigh Alliance

Agency: Kelly MarCom

Services: Site Architecture, User Interface, Web Design, Front End Development

Technologies: XHTML, CSS, Flash, ActionScript, XML